What Klaviyo does
Klaviyo is a B2C CRM platform for email, SMS marketing, and customer data unification that drives personalized growth and higher ROI
Core capabilities
- AI-first platform unifies data
- channels
- marketing and service integration
Pricing
| Model | Paid |
|---|---|
| Observed pricing | From $30.00/mo · free trial |
Pricing read from the vendor’s public pages and re-checked each quarter. Seat minimums and annual commitments are excluded unless stated.
Who it fits
Startups, SMBs, Mid-market, Enterprise
How we classify it
Listed under CRM Software. Verdicts are written from public pricing, documentation and hands-on trials — not from vendor briefings.
Miguel Santos leads software evaluations and founder operations research at Quota Engine. With 8+ years of hands-on experience auditing B2B sales stacks, CRM architectures, European business banking, and cross-border company setups across DACH and US markets, he tests tools against real operator workflows and verified vendor pricing.